ASK SARAH #3: A Deep Dive Into Content Marketing

ASK SARAH #3: A Deep Dive Into Content Marketing

On this episode of Ask Sarah: The Podcast, I got a very specific and challenging question from a business owner looking to use content marketing as a lead generation tool for business. Here’s the first part of the question: What should you focus on if you’re using content marketing as a lead generation tool for your business?

How To Streamline Your Business — Episode #132

How To Streamline Your Business — Episode #132

This Fall, I took a break from podcasting for three months to focus on writing projects. It turns out “doing it all” isn’t possible, not here, not anywhere—not for me, at least. In my experience, there is always a priority, and you either choose or it chooses for you. This Fall, I took a hiatus from podcasting to focus on writing. Here’s the latest update—and our newest minibook.

Short and Sweet — Episode #131

Short and Sweet — Episode #131

What happens when three weeks go by and you make no progress? I’m a little nervous to share because I feel like I haven’t made any significant strides yet. But I’ll still account for what I have done, and why the space has been useful (even if I don’t have anything to show for it yet).

Make Space, Opportunities Fill — Episode #129

Make Space, Opportunities Fill — Episode #129

For our fall podcast hiatus, Sarah’s on a break so she can focus on writing. In this first update, she shares how much changed even in the first week of making a decision to pause—and why making space was so important. (Plus, a huge piece of hers was published in Harvard Business Review the week she decided to pause—coincidence? You decide!)

The Next 90 Days—Episode #128

The Next 90 Days—Episode #128

What will you finish by the end of the year? We’ve got 90 days left. Here’s how I think about planning and structuring the fourth quarter of the year—and what to be aware of as we head into the year end.