Momfluencers: Inside The Billion-Dollar Industry of Instagram & Mommy Bloggers — Episode #211 with Sara Petersen

Momfluencers: Inside The Billion-Dollar Industry of Instagram & Mommy Bloggers — Episode #211 with Sara Petersen

Sara Petersen is a writer whose essays about feminism, domesticity, and motherhood have appeared in the New York Times, Harper’s Bazaar, the Washington Post, and more. In this episode of the Startup Parent podcast, host Sarah K Peck interviews Sara to discuss her most recent book, Momfluenced: Inside the Maddening, Picture-Perfect World of Mommy Influencer Culture. They talked about how momfluencer culture impacts women psychologically, as consumers, as performers of their stories, and as mothers.